CocaCola 'It's The Real Thing!' Commercial (1972) YouTube

Its The Real Thign Coke. “it’s the real thing ” coca cola ads 196974 Artofit The campaign launched in 1969 with a series of TV spots that captured specific moments of American life. When consumers think of Coke, it should be about the flavor and taste of the beverage..

1970 Coca Cola Coke Ad It
1970 Coca Cola Coke Ad It's The Real Thing, Vintage Magazine Ads from www.atticpaper.com

They wanted to stand out from the crowd and so the slogan read "It's the real thing" The slogan reinforced Coke's status as the "real" product in a market crowded with imitators.

1970 Coca Cola Coke Ad It's The Real Thing, Vintage Magazine Ads

"It's the Real Thing" by Coca-Cola: An Iconic Advertising Triumph The campaign launched in 1969 with a series of TV spots that captured specific moments of American life. But the song itself proved enormously popular, sung by schoolchildren around the globe, when it was reworked as I'd Like to Teach the.

It's the real thing, Coke. When consumers think of Coke, it should be about the flavor and taste of the beverage.. This is a promotional 45 for arguably one of the most memorable commercials of all time.

COCACOLACola375mLIT'S THE REAL THINGAustralia. The slogan reinforced Coke's status as the "real" product in a market crowded with imitators. The campaign's code name was "Buy the World," the budget for this commercial alone was nearly $1.3 million in 2013 dollars, and through it Coke might have a shot at more than just glass.